Audience First - Audience Building Handbook

Audience First - Audience Building Handbook

A book to help you to build an audience before starting your business.

This book is for everyone who wants to know about building an audience without spending a dime. The key point is being patient.

Why this book?

• To learn how to build an audience through social media channels and communities.
• To learn which tools to use - 100+ included - to spend your time wisely.
• To learn how to do market research to understand which channels to focus on while building an audience.
• To get 12+ years of growth marketing experience and stories behind my side projects.

Who is this for?

• You are a freelancer and want to get more offers,
• You are a designer, willing to launch a project on crowdfunding sites,
• You are a micro-saas owner, trying to increase your sales,
• You are a newsletter owner, aiming to have more subscribers.
• You are a full-time employee and want to earn your first dollar online,
• You are a business owner and want to focus on building an audience.

Who am I?

• 12+ years of experience in growth marketing.
• Building side projects in my spare time.
• Micro-exited two projects.
• Sharing my learnings on my blog and my indie newsletter.
• Running an NGO in Turkey that encourages youths to build their online audience earlier.

My Accomplishments Without Spending a Dime

• Made 20K Instagram followers in 3 years
• Collected 5.000+ emails in 3 months. Here is the story.
• Micro-exited a project in 1 month. Here is the story.
• Collected 250+ leads for a niche site in 15 days. Here is the story.

What's inside:

• 100+ tools to build an audience, including social media, market research, automation, content marketing etc...
• Tips for doing market research.
• Tips for building an audience on LinkedIn, Twitter, Reddit, Newsletters and other platforms.
• Tips for creating a landing page.
• Valuable Resources, Inspirational Stories and People to Follow.
• Personal Insights
• Stories of my accomplishments.

Quotes Related to Audience Building

Building an Audience is done as a means of building a distribution channel.
Adam Wathan - Founder of Tailwind CSS

From 2007 to 2011, I replied to every single email and tweet I got.

Nobody knew who I was at the time, so I would go into Twitter search, look up wine terms, and jump into conversations with my advice, questions, and recommendations.

These people didn’t know me, but slowly and surely — after hours and hours and years and years — I built a foundation that later became the start of what people see now.

Be patient!

Gary Vaynerchuk

FAQs:

What makes you, Leo qualified to create this?

As I mentioned, I have 12+ years of growth marketing experience and am launching side projects in my spare time. I know how important it is to build an audience, so that's why publishing this book.

Why should you read this book?

Selling a product is getting more challenging each day because of the CPC inflation and high competition in organic search.

Before launching a business, building an audience related to your niche and making a waiting list is better.

This will help you to:

• increase awareness and visibility,
• enhance credebility,
• get feedback,
• meet with like-minded people.

Do you offer other services?

If you want to have a list of tasks related to building an audience in your niche;

• I can provide a roadmamp checklist,
• 30 Minute 1-1 call or
• Dedicated customized roadmap consultancy service to build an audience.
  
  You can see my services when you download the Notion Doc.